New look. Helps prevent razor bumps. Soothes dry, sensitive skin. Dermatologist Therapeutic recommended brand. No added fragrance. This rich, lubricating for shave get with oat and vitamin E is uniquely formulated for sensitive and easily irritated skin that's prone to razor bumps. A special blend of moisturizing lubricants rehydrates skin and reduces dryness. This therapeutic formula provides a close, smooth shave with less irritation and protects against razor burns, nicks, and cuts. Unlike other leading shaving products Aveeno Therapeutic Shave Gel does not contain fragrances that can irritate sensitive skin and it is noncomedogenic (won't clog pores). Dermatologist recommended for over 65 year. www.aveeno.com. Questions? 866-428-3366; Outside US, dial collect 215-273-8755 www,aveeno.com. Rust-Proof bottom. Please recycle. Contains no CFCs Which Deplete the Ozone Layer.