Quality since 1913. Velvety vanilla reduced fat ice cream layered between two classic chocolate flavored wafers. Naturally & artificially flavored wafer. Ice cream fat has been reduced 30% from regular ice cream, from 10 g to 7 g per 100 g. Not a reduced fat food. More of what you love! Real vanilla flavor! Always real ice cream! Proud sponsor of Make-A-Wish. Featured Artist: Diya, 10 (acute lymphocytic leukemia; I wish to go to Italy). When is ice cream more than ice cream? When it helps make wishes come true. Blue Bunny has helped Make-A-Wish grant the wishes of 120 children like Diya, who wished to go to Italy. Join us! Create and send a wish card at BlueBunny.com/wishes. For every card sent, Blue Bunny will donate $1 to help make more wishes come true (For every wish card received by September 1, 2014, Blue Bunny will donate $1 to Make-A-Wish, up to $50,000. Blue Bunny is proud to support Make-A-Wish with an additional $250,000 donation to help grant the wishes of children with life-threatening medical conditions. For more information about Make-A-Wish, visit wish.org.). Wells Enterprises, Inc. is committed to providing the highest quality products possible. Visit us at bluebunny.com. Always real ice cream! We're as big of fans of ice cream as you are. That's why our ice cream is always real ice cream. Look at the label of other brands. If it doesn't say ice cream, it's not. As always, we are committed to giving you the best quality. Real. bluebunny.com. Visit us at bluebunny.com.