Naturally & artificially flavored. Same strawberry flavor! 90 calories per bar. Take the Special K Challenge: Lose up to 6 lbs in 2 weeks (Consult your physician before starting any diet or exercise program. Average weight loss when replacing meals with two cereal meals is 4.8 pounds. Weight loss may vary). Design your free, personalized plan at specialk.com. Exchange: 1 carbohydrate. The dietary exchanges are based on the Choose Your Foods: Exchange Lists for Diabetes, copyright 2008 by American Dietetic Association and American Diabetes Association. Shine. Pride. Confidence. Visit www.kellogs.com. Product of Mexico.