100% gray coverage. Professional quality color. Rich even color. Anti-breakage technology. 80% less hair breakage (vs. untreated hair.) Permanent. What's our secret to a youthful look? Discover our cutting edge Anti-Breakage Technology K-Bond-Plex with Pre-color serum for rich even color that's extra-long lasting. With 100% gray coverage, Keratin color leaves hair color looking renewed. Schwarzkopf selection guide. 1 - washes out. 2. Last up to 28 washes. 3 Permanent. Contents: 1 applicator bottle with Developer Lotion. 1 tube color cream. 1 tube. www.schwarzkopf.com. Professional Advice: Questions on your hair color? Us call: 1-480-442-9074, www.schwarzkopf.com. Made in Mexico.