With berries, cinnamon, and vanilla. Since 1977. USDA organic. Health Facts: Supports the immune system; Contains 12 grams of whole grains; Rich in omega-3 fatty acids; No trans fats. Improving the quality of life. Whole Grain: 12 g or more per serving. Eat 48 g or more of whole grains daily. Since 1977, New England Natural Bakers have been producing exciting and nutritious products while contributing to environmental and social improvement initiatives. When you purchase our bars, granolas and trail mixes we know that you care - about your health, the health of our planet and ensuring a healthy future for generations to come. And, because we donate 10% of profits from the sale of these products to social and environmental sustainability causes, you are directly contributing. Together we are improving the quality of life! We trust that you will be nurtured and nourished by our products. Why antioxidants? Antioxidants slow down the aging process by neutralizing free radicals, an unwanted by-product of normal metabolic processes in your body. Deeply colored whole foods are the best source of these free radical fighters due to the synergistic affect of multiple nutrients and other compounds. This Organic Antioxidant Bar contains whole grains, nuts, seeds, and richly colored cranberries and blueberries for a delicious dose of antioxidant power! Certified organic by Quality Assurance International Inc.