Naturally flavored. Made with 100% cocoa! Be a good cookie. Give blood today. American Red Cross. Keebler is a proud sponsor of the American Red Cross. Be it making Uncommonly Good cookies or performing a simple act of kindness, we elves believe in doing good things. That's why we're supporting American Red Cross blood drives by donating over 6 million cookies a year. By recognizing each donor with a Keebler cookie, we hope to inspire even more acts of goodness! The idea is simple: Be a good cookie. Get a good cookie - Ernie Keebler. The American Red Cross name and emblem are used with its permission, which in no way constitutes an endorsement, express or implied, of any product, service, company, opinion or political position.