Guaranteed fresh until printed date. Good fun! It all starts with farm-grown potatoes - cooked and seasoned to perfection. Then we add the zing of real lime. So every Lay's potato chip is perfectly crispy and delicious. Happiness in every bite. Find us on: facebook.com/lays. Guaranteed fresh until printed date or this snack's on us. Questions or comments? Weekdays 9:00 am to 4:30 pm Central Time. Visit our website at fritolay.com.