90% less sodium than regular potato chips. No trans fat. Leave it to Terra, the innovators who brought you the revolutionary exotic vegetable chips, to bring you another groundbreaking snack - the first ever line of all natural Unsalted Potato Chips with full-fledged flavor! You'll get all of the taste that you crave but with none of the guilt since these exciting kettle cooked chips have 90% less sodium than regular potato chips. These kettle cooked chips are so packed with flavor you won't even miss the salt! Whatever variety you choose, you can rest easy knowing they deliver the all natural goodness you'd expect from Terra with 90% less sodium than regular potato chips. So whether you're sprucing up your family's sandwiches, entertaining guests or devouring a bag of your very own, you can stop compromising taste for salt once and for all! When your appetite longs for that classic chip, try Terra Unsalted Au Naturel Potato Chips, the unsalted version of the perennial favorite. Long on flavor but short on salt, our basic Au Naturel potato chip is sure to please with its hearty potato taste. Comparison Per Serving: regular potato chips - 180 mg sodium; Au Naturel Potato Chips - 0 mg sodium. Made in the USA.